And finally…drive to preserve Glasgow tenement’s iconic Coke ads

An historic Glasgow tenement-side advertising hoarding could be preserved after the city’s council stepped in.

The three billboards on the Paisley Road West building, in Cardonald, thought to date back to the 1950s, were exposed when recent storm-force winds blew off the boards covering them.

A billboard for Coca Cola with the no-longer used slogan “thirst knows no season” and another for a beer, the name of which has been worn away, with the slogan “just what I want” have suddenly given passersby a glimpse of the past.

There is also the remains of a similarly retro News of the World advert above them.

Recent reports in the area suggest plans are in the pipeline to turn a section of Paisley Road West into a Business Improvement District which could see investment in the area, including revamped pavements providing outdoor cafe space and upgraded shop fronts.

Those looking to preserve the iconic brand’s legacy hope that they become a feature in the revamp which local traders will be asked to vote on and since becoming exposed, the advert has sparked the interest of local people and business who have also shown support for plans to protect it.

Councillor Alistair Watson said he wants to preserve the hoarding as part of the history of the area.

Mr Watson added: “We said before that this area has a lot more to give in terms of reaching it’s full potential.

“I would like to see the advertising hoarding preserved alongside the wider plans to revamp the area.”

A meeting with local traders and council officials is being planned for early next year in a bid to drive forward the Business Improvement District plans.

Mr Watson told the local Evening Times newspaper: “I have looked into this and believe that the adverts are from around the 1950s, definitely pre 1960s.

“We keen to see this preserved in some way for the local community.

“Glasgow City Council has been looking at possible ways to do this and think it could perhaps be protected or enhanced as part of a mural in collaboration with an artist.”

Mr Watson added: “This is certainly unique and something that I feel needs to be protected.”

The councillor said council officials have contacted Historic Scotland who say they may be able to help with the project although no decision on this has been taken.

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