Morgan Sindall Professional Services rebrands as BakerHicks

BakerHicksSpecialist design and engineering business Morgan Sindall Professional Services (MSPS) has been relaunched as BakerHicks, a name which acknowledges two of the original founders of the IDC Group from which MSPS ultimately emerged.

Howard Hicks, the IDC Group chairman, was a well-known developer and entrepreneur while Professor Sir John F Baker, previously head of Cambridge University’s Engineering Department, was the Group’s research and development director.

They founded the business to provide ‘Integrated Design and Construction’ services with its headquarters on the same site in Stratford-upon-Avon currently occupied by the company.

As a design and engineering consultancy that’s been delivering innovation in design and engineering since 1957, BakerHicks said it will continue to create inspiring environments for tomorrow’s world – in aviation, defence, life sciences and manufacturing, nuclear, power, public and rail sectors.

Its disciplines range from initial architecture to the most complex civil and structural, building services, specialist high voltage and process engineering services, programme management, temporary works, and CDM consultancy, using the very latest innovations in Building Information Modelling (BIM) for the most efficient and cost-effective design.

Managing director of BakerHicks, Martin Lubieniecki, said that the rebrand allows a new chapter in the company’s history to be written: “MSPS has developed dramatically as a business in recent years, and we wanted to reflect that in our new name and identity.

“Although we have always operated as a wholly independent design and engineering consultancy, our former name suggested an attachment that potentially confused our ‘independence’ story,” he said. “Describing ourselves as providing ‘Professional Services’ also did little to convey the full range of disciplines we deliver.

“With our new name and identity, we can both celebrate being an endorsed brand within the Morgan Sindall Group, but with a name that allows us to return to our roots and enable potential clients not to be distracted by an association either real or imagined.”

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